Saffron Restaurant

Overview

These case studies reflect Sankalp Digital Solution’s effective digital marketing strategies, resulting in significant improvements in online visibility, engagement, conversion rates, and overall brand reputation for Saffron North Indian Barbeque Restaurant.

#1

Keyword position improved from rank #1 in the local SEO pack

80.15%

Increase in overall web traffic

55.61%

Increase in restaurant visits and overall sales

"The team created a comprehensive digital strategy that encompassed everything from social media management to search engine optimisation and achieved successful results. We wholeheartedly recommend Sankalp Digital Solution to any business seeking to excel in the digital marketing realm.”

Jolly Christian

GM - Saffron Restaurant

Challenge at hand

Increased Online Visibility: Limited online visibility impacting customer acquisition. 

Enhanced Social Media Engagement: Low social media engagement affecting brand awareness.

Conversion Rate Optimization (CRO): Low conversion rates on the restaurant’s website. Developed a custom PPC Ads landing page for acquiring more franchise leads.

Email Marketing Campaign: Ineffective email communication with the customer base.

How We Offered a Solution

  • Increased Online Visibility: Implemented SEO strategies and improved local search optimization.
  • Enhanced Social Media Engagement: Launched targeted social media campaigns and content optimization.
  • Conversion Rate Optimization (CRO): Conducted a thorough website audit and implemented CRO techniques.
  • Email Marketing Campaign: Implemented personalized email campaigns and targeted promotions.

Results Achieved

  • Increased Online Visibility: Boosted online visibility by 40%, driving a 25% increase in organic traffic. 
  • Enhanced Social Media Engagement: Achieved a 32% increase in social media engagement and a 27% rise in brand mentions.
  • Conversion Rate Optimization (CRO): Increased landing page conversion rates by 20%, translating into a 15% growth in franchise leads and online reservations.
  • Email Marketing Campaign: Achieved a 30% increase in email open rates and a 20% rise in customer retention.

Conclusion

These case studies reflect Sankalp Digital Solution’s effective digital marketing strategies, resulting in significant improvements in online visibility, engagement, conversion rates, and overall brand reputation for Saffron North Indian Barbeque Restaurant.

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